So I thought it'd be a good idea to kinda do an outline of the points I wish to hit in my essay/ how I plan to answer the questions.
How do your products represent social groups or issues?
- Represent the ants/ the background workers in a club who do a lot and gain very little back
- It's a small, highly specific group of people, but they can apply to many others experiences
How do the elements of your production work together to create a sense of branding?
- Same official DECA font all throughout
- Blue color
- Logo (diamonds)
How do your products engage with the audience?
- Instagram is popular with young target audience, but has large reach to other audiences as well
- Picked Insta for use of still images and videos (reels)
- Magazine spread being bright with many images and "less" writing, eye catching and less boring to read
How did your research inform your products and the way they use or challenge conventions?
- Mostly follow conventions, the people's stories/experiences and the meaning is what I want to really stick out
- Voice Over, intro sequence, interviews with b-roll, background music
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